01
Through our thorough and effective research phase, we make sure that your digital transformation is rooted in understanding, not assumptions.
We take a deep look at the market landscape to understand the key players’ strengths and their vulnerabilities.We also student customer expectations and compact our findings into a thorough review all with the purpose of providing you with a clear competitive edge.
We lead dynamic kickoff meetings with your team and key stakeholders in order to fully understand your business goals and KPIs. We excel in bringing together diverse groups and leadership personnel for a common goal - to finalize the approach and strategies of your website experience.
We evaluate your existing website content and analytics. Specifically, we dive deep into existing behavior and engagement metrics data to gain a comprehensive understanding of your website’s strengths, weaknesses, and areas for improvement.
02
We shape the vision for your website, plan the path forward, and bring it to market by moving through key execution stages, without back-tracking.
We study current user behavior, develop meaningful KPIs, and provide tools to measure your new website’s success.
We determine the ideal toolset and long-term maintenance strategy to set your website up for ongoing success.
We map out the entire user experience by developing extensive user flows and crafting essential feature lists. We don’t just focus on the ideal path, but rather, focus on all potential user paths and roadblocks.
03
Our combination of visual exploration, user flows, prototyping, and testing ensures that we solve your customers problems effectively.
We design a holistic experience that focuses on user needs, layout, flow, and conversion.
We elevate your brand identity through color, fonts, graphics, and imagery, by either applying your brand guidelines or starting from scratch.
We design website prototypes that allow us to perfect the layout and design of your site before it goes into development.
04
Empowered customers are happy ones. We take a CMS-driven approach that values the frontend and backend experience.
We power websites with the extensibility of WordPress, built by industry leaders who can take it to the next level.
We ensure your website is usable by all people -- that’s not just ADA compliance, that’s good business.
We use focus groups and internal testing methods to identify any and all issues that arise. We clean up all potential issues before website launch.
05
We create living websites that clients can evolve over time. We equip our clients with the metrics, training, and tools for continuous feedback and iteration.
Through recorded website training sessions, we empower your staff to edit and update the information on your website.
We provide reliable website maintenance and hosting services so you can have peace-of-mind that your website is always secure and up & running.
We offer long-term SEO growth plans that can help you quickly scale your website to new heights.
The cost of a website redesign depends on many different factors. How many pages is your website? Does your website run on a CMS? If so, which one? Do you want custom code or a template site? Do you need copywriting and photography services? What SEO services are you looking for? All these variables play into the proposal.
For a simple website package that includes only 5 core pages and no add-on services, you can expect to pay $2,500+. On the other hand, for a custom website design that includes landing page design, copywriting services, and other add-on services, you can expect to pay $5,000-15,000.
If you’re looking for tweaks & fixes to an existing website, or you need unspecified tech support, we offer an agency hourly-rate of $150/hour for non-rush services and $180/hour for rush services.
Yes! Normal timelines and rush timelines are projected during your proposal. Our normal project completion time is 2-3 weeks. However, we offer rush services that can slash the production time in-half. Rush services cost 20% of the proposal total.
We hate to break it to you, but it is very unlikely that your website will get discovered online without some type of SEO, SMM, or PPC action. Search Engine Optimization (SEO) pushes your website rankings up in Google Search. Typical SEO services include keyword research, copywriting, landing page development, and back linking. Social Media Marketing (SMM) is the process of utilizing social networks to get discovered on the web. Finally, Pay Per Click (PPC) advertising is paying for ads on Facebook, Google, Instagram, or some other search/display network.
The process of getting discovered online can be very daunting, but you’re not alone. We will create an action plan for you and set measurable goals to ensure you are generating traction and leads. SEO is a long-term game, where you’re investing in organic traffic. However, if you want immediate results, PPC is the way to go.
Core pages are the bare bones pages of your website (Home, About, Services, Contact). Depending on your industry, an additional core page would be Portfolio, Gallery, Case Studies, etc. Core pages provide information about your company, but they are generally not the pages you want to target in search engines. Rather, landing pages should be targeted in search engines. Landing pages are designed around keywords or key phrases that your target audience searches. Ideally, you provide a fantastic landing page with a lot of information around a target keyword. This landing page would then be optimized for that google search.
When your business is brand new, you should invest in PPC to gain initial traffic. Also, if you are offering a brand new product or service and want to generate leads immediately, PPC is the way to go. When your company is a bit more established and you have steady business, investing in organic SEO will help you grow.
When considering whether Google ads or Facebook ads are right for your business, consider the user intent for each platform. When people use Google, they are already searching for a product or service they desire. On the other hand, when people use Facebook, they are browsing their friends’ updates. Facebook is good for visual products or services that are indulgence purchases. Alternatively, Google ads are good for less visual products or services. For example, advertising laser hair removal would be good for Facebook, while advertising medical devices would be good for Google.
Nothing means more to us than our clients. After all, without you, WebXd wouldn’t exist. Check out what some of our previous clients said about us.
